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January 21, 2020

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Marketing

'No place for a mother': S. Korea battles to raise birth rate

'No place for a mother': S. Korea battles to raise birth rate

When Ashley Park started her marketing job at a Seoul drugmaker she had a near-perfect college record, flawless English, and got on well with her colleagues -- none of which mattered to her employer once she fell pregnant.Nine months after she joined, Park sai

Samsung folding screen lets smartphone open into tablet

Samsung folding screen lets smartphone open into tablet

Samsung on Wednesday showed off a folding screen that lets a smartphone open into a tablet, heralding it as the future for portable devices.Senior vice president of mobile product marketing Justin Denison pulled a prototype foldable smartphone from a suit jack

Asian football body signs major marketing deal

Asian football body signs major marketing deal

Asia's football body has signed a major commercial rights deal with sports marketing agency DDMC Fortis aimed at securing the financial future of the game in the region for the coming years.The deal gives the agency, a joint venture between Chinese and Swiss

LA2028 names Carter to oversee commercial drive

LA2028 names Carter to oversee commercial drive

Sports marketing executive Kathy Carter will head up the commercial operation which hopes to deliver more than $5 billion in revenues from the 2028 Los Angeles Olympics, LA 2028 said Monday.Carter, who launched an unsuccessful bid for the presidency of US Socc